Peter Richard

Spring 2025 Valedictorian

Association: John Molson Marketing Association (2023-2024 and 2024-2025 academic years)

What does it mean to you to be able to celebrate this milestone?

It’s a real honour to be named one of the 2025 valedictorians. My time at Concordia was filled with meaningful experiences, great people and a lot of fun along the way. There were definitely challenges and overcoming them took a lot of persistence and hard work, so ending this chapter with such a milestone is something I’m genuinely proud of and feels very full circle.

What are your best memories or takeaways from your Concordia experience?

Hands down, my involvement in JMMA. From planning events to pulling off last-minute miracles with the best teams, those moments were the heart of my university experience. Getting involved was the best decision I made – it turned classmates into lifelong friends and gave me memories I’ll always hold onto.

What's next for you?

Concordia truly helped me broaden my perspective and believe in the endless possibilities ahead. I’m excited to dive into new professional opportunities, continue growing in the marketing world and take on challenges that push me both creatively and strategically.