Juan J. Segovia , PhD
Dr. Segovia received his BComm (Accounting) from the University of Guanajuato, Mexico; DEA and Doctorate of the Third Cycle from the University of Paris (Dauphine), France. Professor Segovia has taught extensively in the areas of Management and Financial Accounting. His research has been published in various journals of international reputation, i.e., the British Accounting Review, CA Magazine, The Accounting Educators' Journal, Contemporary Accounting Research, Journal of Business and Behavioral Sciences.
Dr. Segovia has held visiting appointments at universities such as Tianjin University - Tianjin, People's Republic of China; Helsinki Business School of Economics, Finland. His research interests are in the areas of Accounting Education, Activity-Based Costing (ABC), Activity-Based Management (ABM), Performance Measurements, and Business Strategy.
Areas of expertise
- Accounting education
- Activity-Based Costing (ABC)
- Activity-Based Management (ABM)
- Business strategy
- Performance measurements