Edited Books
Taste, Consumption and Markets (2018), eds. Zeynep Arsel and Jonathan Bean, Routledge, NY
Gendering Theory in Marketing and Consumer Research (2017), eds. Zeynep Arsel, Kirsi Eräranta, Johanna Moisander, Routledge, NY (Originally published as a special issue of the Journal of Marketing Management)
Refereed Journal Articles
Pomiès, Anissa and Zeynep Arsel (forthcoming) “Market Work and the Formation of the Omnivorous Consumer Subject,” Journal of Consumer Research
Dolbec, Pierre-Yann, Zeynep Arsel, and Aya Aboelenien (2022), “A Practice Perspective on Market Evolution: How Craft and Commercial Coffee Firms Expand Practices and Develop Markets,” Journal of Marketing
Aboelenien, Aya, Zeynep Arsel (2022), “Meat: Historicizing an Icon through Marketplace Contestations.” Consumption, Markets, & Culture
Aboelenien, Aya, Zeynep Arsel and Charles Cho (2021), “Passing the Buck vs. Sharing Responsibility: The Roles of Government, Firms and Consumers in Marketplace Risks during COVID-19,” Journal of the Association for Consumer Research (Aboelenien and Arsel listed alphabetically with equal contributions, lead article)
Martineau, Eric and Zeynep Arsel (2017) “Managing Communities of Co-Creation around Consumer Engagement Styles,” J
ournal of the Association for Consumer Research
Debenedetti, Alain, Harmen Oppewal and Zeynep Arsel (2014), “Place Attachment in Commercial Settings: A Gift Economy Perspective, ” Journal of Consumer Research, 40 (February), 904-923.
Arsel, Zeynep and Jonathan Bean (2013) “Taste Regimes and Market-Mediated Practice,” Journal of Consumer Research, 39 (February), 899-917 (lead article).
Arsel, Zeynep and Craig J. Thompson (2011) “Demythologizing Consumption Practices: How Consumers Protect their Field-Dependent Identity Investments From Devaluing Marketplace Myths,” Journal of Consumer Research, 37 (February), 791-806.
Thompson, Craig J., Aric Rindfleisch and Zeynep Arsel (2006) “Emotional Branding and the Strategic Value of the Doppelgänger Brand Image”, Journal of Marketing, 1(January), 50-64.
Thompson, Craig J. and Zeynep Arsel, (2004) “The Starbucks Brandscape and Consumers’ (Anti-Corporate) Experiences of Glocalization”, Journal of Consumer Research, 31 (December), 631-643.
Invited Publications
Arsel, Zeynep, David Crockett and Maura Scott (2021), “A Curation on Diversity, Equity, and Inclusion,” in Journal of Consumer Research
Pomiès, Anissa, Zeynep Arsel and Jonathan Bean (2020), “Taste,” in Consumption, Markets & Culture
Arsel, Zeynep (2017), “Asking Questions with Reflexive Focus: A Tutorial on Designing and Conducting Interviews,” Journal of Consumer Research (also translated to Brazilian Portuguese as “Fazendo Perguntas Com Um Foco Reflexivo: Um Guia Para o Planejamento e Condução de Entrevistas” in Revista Interdisciplinar de Marketing, Vol 8, No 2 (2018))
Arsel, Zeynep, Kirsi Eräranta and Johanna Moisander (2015) “Introduction: Theorising Gender and Gendering Theory in Marketing and Consumer Research,” Journal of Marketing Management, 31:15-16, 1553-1558
Book Chapters
Shamayleh*, Ghalia and Zeynep Arsel (forthcoming), “From Blogs to Platforms: Content Landscape and Affordances,” in Routledge Handbook of Digital Consumption” in Routledge Handbook of Digital Consumption
Arsel, Zeynep and Jonathan Bean (2018), “Social Distinction and Practices of Taste,” in Consumer Culture Theory, eds. Eric Arnould and Craig Thompson, Sage.
Pomiès Anissa and Zeynep Arsel (2018), “Retracing the History of the Concept of Taste,” in Taste Consumption and Markets: An Interdisciplinary Volume eds. Zeynep Arsel and Jonathan Bean, New York, Routledge.
Arsel, Zeynep (2015), “Assembling Markets and Value,” in Assembling Consumption: The Handbook of Assemblage Theories in Marketing and Consumer Research , eds. Robin Canniford and Domen Bajde, New York, Routledge.
Arsel, Zeynep and Scott Stewart (2015), “Identity Degrading Brands,” in Strong Brands, Strong Relationships, eds. Susan Fournier, Michael Breazeale, and Jill Avery, New York, Routledge
Arsel, Zeynep and Xin Zhao (2013), “Blogs,” in The Routledge Companion to Digital Consumption, eds. Russell Belk and Rosa Llamas, New York: Routledge.
Refereed Conference Proceedings
Dolbec, Pierre-Yann, Zeynep Arsel and Aya Aboelenien* (forthcoming), “How Taste Practices Become More Complex,” Association for Consumer Research Conference, Online, Oct 2021
Arsel, Zeynep, Maria Carolina Zanette, Sarah Herchet*, Carolina da Rocha Melo* (forthcoming), “Influencers, Content Markets, and Institutional Work,” Association for Consumer Research Conference, Online, Oct 2021\\
Arsel, Zeynep, Maria Carolina Zanette, Sarah Herchet*, Carolina da Rocha Melo* (forthcoming), “The Impossible Profession of Being an Influencer,” Association for Consumer Research Conference, Online, Oct 2021
Aboelenien, Aya* and Zeynep Arsel (2020), “Building a Bridge How Immigrant Parents Strategically Build Dual-Habitus for Their Children,” Association for Consumer Research Conference, Paris, Oct 2020
Shamayleh, Ghalia* and Zeynep Arsel (2020), “Orchestrating Pet Influencers: Rhetorical and Visual Strategies in Creating Mediated Platform Content,” Association for Consumer Research Conference, Paris, Oct 2020
Aboelenien, Aya and Zeynep Arsel (2019), " My Vegan Journey: How My New Morality Shaped My Relationship with my Family, Friends and the Market,” Association for Consumer Research Conference, Atlanta, Oct 2019
Dolbec, Pierre-Yann, Zeynep Arsel and Aya Aboelenien (2019), “Market Aestheticization: How Markets Grow through Value Chain 2020,” Association for Consumer Research Conference, Atlanta, Oct 2019
Aboelenien, Aya and Zeynep Arsel (2019), “How Adopting New Moralized Consumption Practices Shapes Social and Market Relations,” Consumer Culture Theory Conference, Montreal, July 2019
Dolbec, Pierre-Yann, Zeynep Arsel and Aya Aboelenien (2019), “Market Aestheticization: How Commodities Are Transformed into Valuable Aesthetic Products,” Consumer Culture Theory Conference, Montreal, July 2019
Arsel, Zeynep and Jonathan Bean (2018) “Palatial Domesticities: The Material Practices of the Very Wealthy”, Consumer Culture Theory Conference, Odense, July 2018
Pomiés, Anissa and Zeynep Arsel (2018), “Performative Market Interactions and the Shaping of Taste Regimes”, Consumer Culture Theory Conference, Odense Denmark, July 2018
Pomiès Anissa and Zeynep Arsel (2016), “There is Disputing about Taste: Genealogy of a Contested Concept”, Consumer Culture Theory Conference, July 2016, Lille, France (Winner, Best Special Session Award)
Linnet, Jeppe Trolle and Zeynep Arsel (2014) “"The Moment of Entry: A Phenomenological Exploration of the Experience of Social Buzz," Consumer Culture Theory Conference, June 2014, Helsinki, Finland
Bean, Jonathan and Zeynep Arsel (2013), “Understanding Mediated Practices: Combining Ethnographic Methods with Blog Data to Develop Insights,” Ethnography in Praxis Conference, Sept 2013, London UK.
Arsel, Zeynep (2013), “Collaborative Redistribution Systems and Value Creation,” European Marketing Academy 2013 Conference, June 2013, Istanbul, Turkey (accepted, however not presented).
Stewart, Scott and Zeynep Arsel (2013), “Degrading Brands and Consumer Brand Relationships,” Consumer Brand Relationships Conference, May 2013, Boston, MA.
Mérigot, Philippe, Alain Debenedetti, and Zeynep Arsel (2013) “The Porous Nature of Places: An Economies of Worth Perspective," 7th Workshop On Interpretive Consumer Research, April 2013, Brussels, Belgium.
Arsel, Zeynep, Alain Debenedetti and Philippe Mérigot (2012), “The Dynamics and Continuity of Place Attachment: Cues from a Parisian Wine Bar,” Association for Consumer Research 2012 Conference, October 2012, Vancouver, Canada.
Martineau, Eric and Zeynep Arsel (2012) “A Typology of Crowdsourcing Participation Styles”, Association for Consumer Research 2012 Conference, October 2012, Vancouver, Canada.
Debenedetti, Alain, Philippe Mérigot and Zeynep Arsel (2012) “Continuity and Transfer of Place Attachment: An Ethnographic Exploration, "European Marketing Academy 2012 Conference, May 2012, Lisbon, Portugal.
Arsel, Zeynep and Susan Dobscha (2011), “Hybrid Pro-social Exchange Systems: The Case of Freecycle,” Association for Consumer Research Conference, October 2011, St Louis, MO, USA.
Zhao, Xin and Zeynep Arsel (2011) “Food Blogs and Consumer Culture," 2011 Asia-Pacific Conference of Association for Consumer Research Conference, June 2011, Beijing, China.
Debenedetti, Alain, Philippe Mérigot and Zeynep Arsel (2011) “The Continuation of Place Attachment Experience Through Time and Space: The “Coin De Verre” Case," 6th Workshop On Interpretive Consumer Research, May 2011, Odense, Denmark.
Arsel, Zeynep and Jonathan Bean (2010) “Networked Styles and Normalizing Taste Narratives,” Association for Consumer Research Conference, October 2010, Jacksonville, FL, USA.
Arsel, Zeynep and Xin Zhao (2010) “Personal Blogging, Performance and the Quest for Fame,” Association for Consumer Research Conference, October 2010, Jacksonville, FL, USA.
Arsel, Zeynep and Susan Dobscha (2010) “Local Acts, Global Impacts?: Examining the Pro-Social, Non-Reciprocal Nature of Freecyclers, ” European Association for Consumer Research Conference, July 2010, London, UK.
Arsel, Zeynep and Jonathan Bean (2010) “Collective Taste Making: Analyzing Apartment Therapy Narrative,” Consumer Culture Theory Conference, June 2010, Madison, WI, USA.
Arsel, Zeynep (2009) “Exploring the Social Dynamics of Online Bartering,” Association for Consumer Research Conference, October 2009, Pittsburgh, PA, USA.
Arsel, Zeynep and Craig J. Thompson (2008) “I Might Consume Like a Hipster, but I am not a Hipster: Myth Markets and Consumer Reflexivity,” Consumer Culture Theory Conference, June 2008, Suffolk University, Boston, MA, USA.
Arsel, Zeynep and Craig J. Thompson (2005) “Consuming It Cool: Status Multiplicity and Contextualized Cultural Capital,” European Association for Consumer Research Conference, June 2005, Göteborg, Sweden.
Thompson, Craig J and Zeynep Arsel (2003) “Consumers’ Experiences of Glocalization in a Hegemonic Brandscape: The Case of Starbucks and Local Coffee Shop Culture,” Association for Consumer Research Conference, October 2003, Toronto, Canada.
Arsel, Zeynep (2002), “Consuming ‘by’ taste or consuming taste: A Revisit to Bourdieu’s Distinction,“ Association for Consumer Research Conference, Oct 2002, Atlanta, GA.
Invited Colloquiums and Workshops
“How to Get Published: Peer Reviews,” Panelist, GradProSkills, Concordia University, (Feb, 2021)
“Early Career Mentoring Workshop,” Panelist, Association for Consumer Research Conference, (Oct, 2020)
“Reflexive Interviewing,” Presenter, EPIC Webinar (June 2020)
“How to Make a Contribution,” Presenter, Doctoral Seminar on Consumption Markets Culture Theorization, Turkey (2019)
“How to Make a Contribution,” Presenter, Association for Consumer Research Doctoral Consortium, San Diego, Oct 2017
“Work-life Balance,” Keynote, ANZMAC Doctoral Colloquium, Brisbane, Dec 2014
“Coding,” Presenter, Consumer Culture Theory Qualitative Data Analysis Workshop, June 2015
Invited Talks
2021
NEOMA Business School Workshop on Body (keynote), June 2021
EMLYON Taste Research Day, May 2021
University of Southern Denmark, May 2021
University of Massachusetts-Amherst, April 2021
Walrus Talks, March 2021
Schulich School of Business, March 2021
2020
JACR Flash COVID-19 Issue Webinar, Dec 2020
Concordia University at Home Webinar, Oct 2020
Stockholm School of Economics, Sept 2020 (Postponed due to COVID-19)
University of Michigan Luxury Summer School, July 2020
2019
University of Birmingham, October 2019
Northwestern University, April 2019
2018
University of Wisconsin-Madison (Marketing Camp), September 2018
Wilfrid Laurier University, Feb 2018
University of Arizona (Lisle & Roslyn Payne Research Symposium), Jan 2018
2017
Universite Paris Est, June 2017
Schulich School of Business, April 2017
2016
Stockholm Business School, June 2016
2015
The Walrus Talks- Being Human, Ottawa, 29 April 2015
2014
Universite Paris-Est, April 2014
Chicago Consumer Culture Community, Chicago, April 2014
Schulich School of Business, April 2014
2013
University of Melbourne, Nov 2013
City University of London, Sept 2013
University of Southern Denmark, Aug 2013
Anthropology of Markets and Consumption Conference, University of California at Irvine, March 2013
2012
Rochester Institute of Technology, Dec 2012
HEC Lausanne, Sept 2012
2011
Concordia University Faculty Research Excellence Showcase, Oct 2011
Universite Paris-Est, May 2011
2006
Concordia University
University of South Carolina
University of Warwick