Workshops & seminars

Leveling up your social media strategy

Thursday, November 4, 2021
12 p.m. – 1 p.m.

Registration is closed


Tarek Riman, GrDip 11


This event is free


University Advancement



Thursday, November 4, 2021

12 – 1 p.m. Eastern Time

Social media marketing is continuously changing, and as new channels and new demographics come along, new challenges also arise. So, how do you make your content stand out and differentiate yourself from the masses?

Whether you are just getting started or you manage an established channel as part of your job, this session will help you improve your social media marketing skills and level up professionally.

Participants will learn:

  • The basics of integration and shareable content;
  • How to leverage social media automation to get an advantage;
  • How to use calendars and strategies to get the best results more efficiently;
  • How to use insights and analytics to constantly improve.

Tarek Riman, GrDip 11

Founder, Cap.TaiM, a full-service digital marketing agency

Tarek Riman

Tarek Riman has worked with 300+ agencies, SMBs and Fortune 500s, and holds 30+ certifications in digital marketing.

He is passionate about growing businesses and organizations through the strategic use of digital marketing tools, technology, and data. He has great respect for the power of digital and believes we are living in a truly exciting time where individuals and organizations at all levels can harness that power to do great things.

Tarik's mission is to show the world what we’re capable of with a little understanding and a commitment to learning, trying, analyzing, and trying again. In pursuing this mission, he founded, with proceeds going to the UN Refugee Agency, Breakfast Club of Canada, and is also involved with NGOs and charities in Canada and worldwide.

He is a bestselling author and a regular contributor to the Huffington Post, Thrive Global and Social Media Today. As a speaker and workshop leader, he gives talks on topics such as Analytics for Businesses, Social Media, SEO/SEM, Digital Marketing, WordPress, and Content Marketing. He has lectured in conferences and events across the U.S., Canada and the Middle East and teaches at Concordia's John Molson School of Business and Continuing Education, McGill University and York University.

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