Concordia University


Jooseop Lim

Chair of Marketing

Jooseop Lim is an Associate Professor of marketing at the John Molson School of Business, at Concordia University. His research interests include advertising and R&D effects on financial measures, dynamic price promotion effects, and demand forecasting in movie and game industries. He is also interested in the application of time series, hidden Markov, and finite mixture models.

Hear from an associate professor about his interests

Learn about Dr. Onur Bodur, an associate professor and his interest in the societal and environmental aspects of consumption behaviour, and about the shelf placement of products.

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