Upon completion of the program requirements, you will receive a certificate of completion, and a notation on your GradProSkills record.
Become a Public Scholar
Qualifying training
Strategic Public Communications Training
The Strategic Public Communications Training is a five-week seminar (not for credit) that teaches master's and PhD students research dissemination, content creation, and strategic social media management. The seminar runs from January to February and comprises five two-hour workshops as well as asynchronous activities. Throughout the training, you will be asked to apply your learning by producing a research pitch video and regular social media content.
Registration for the 2027 training program will open in December.
The training programs run every Winter term between January and February.
| Week 1 and 2 |
Program introduction and knowledge democratization Acquire necessary skills and tools to innovate and democratize research knowledge outside the academic context. |
| Week 3 |
Preparing a successful research pitch Develop a compelling and brief engaging presentation of your PhD research that can be presented in any context to a diverse, non-specialist audience. |
| Week 4 |
Writing for the public Outline the key elements, ideas and strategies that contribute to writing accessibly for a broad audience. |
| Weeks 5 |
Social media training Explore the professional side of social media and start positioning yourself as an influencer in your field by creating captivating content and managing online presence. |
