Expert perspective on the Holiday season

Montreal, December 7, 2012 – The festive season is approaching, marked as it is by rituals surrounding food and gift-giving. Professors and researchers from Concordia University are available to provide perspective on a wide range of topics related to consumer spending and marketing practices but also how to feast while remaining reasonably healthy or contemplating whether the end of the world is still imminent.

Department of Marketing, John Molson School of Business:

Onur Bodur
514 848-2424 ext. 2903
bodur@jmsb.concordia.ca 

• Product placement and consumer behaviour
• Pre-Christmas pricing and promotional strategies
• The impact of social media on consumer choices

Jordan Le Bel (available until December 18)
514 848-2424 ext. 2953
Cell: 514-591-6798
jlebel@jmsb.concordia.ca

• Rituals surrounding holiday meals
• Marketing and consumer behaviour
• Trends in gift-giving

Robert Soroka
514 851-2377
Cell: 514 947-1593
robert.soroka@concordia.ca

• Customer service
• Pricing and promotional strategies
• Marketing practices using social media

PERFORM Centre:

Marion Lowe,  (available until December 21)
PERFORM’s clinical exercise programs manager
514 848-2424 ext. 4188
marion.lowe@concordia.ca

• Physical fitness
• Healthy weight programs

Department of Theological Studies and Department of Religion:

André Gagné
514 848-2424 ext. 5355
andre.gagne@concordia.ca

• The spirit of Christmas
• The story of Christ's birth
• End of the World prophecies