The innovative program goes well beyond traditional academic subjects, offering students professional leadership coaching, a health and fitness component created with executives in mind and solid links to the business community.
Jordan LeBel was recently named the program’s director. LeBel has been a professor in the Department of Marketing since 2000; he also leads JMSB’s Luc Beauregard Centre of Excellence in Communications Research. In 2013, he was named a 3M National Teaching Fellow, Canada’s highest honour for university instructors.
We sat down with LeBel to discuss the EMBA program, its mission and what being a “complete executive” really means.