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Optimize Your Social Media Strategy with AI

Workshop

Description

The right AI strategy can help make social media marketing less time-consuming and more impactful. Through live demonstrations and hands-on exercises, this workshop shows you how AI fits into your social media workflow, how to use AI to create and adapt on-brand content, and how to apply AI-assisted analysis to performance data. You’ll learn to build a social media marketing strategy that makes sense for your business.

Key takeaways

  • Determine how AI can support your social media workflow
  • Use generative AI to create and adapt content for different platforms
  • Maintain a consistent brand voice when creating content with AI
  • Apply AI to a social media content plan so it can adapt to trends and engagement patterns
  • Use AI-assisted analytics to make adjustments to your content strategy

Requirements

  • English language proficiency to understand and engage in course content
  • A computer with a stable internet connection, webcam, and microphone

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