Jordan LeBel, associate professor of marketing and director of the John Molson Executive MBA Program, discussed the health benefits of chocolate, as well as what chocolate preferences say about an individual's personality in the Ottawa Sun, Toronto Sun and Edmonton Sun.
LeBel also appeared on CTV Montreal to comment the sale of the St-Hubert restaurant chain to Ontario-based Cara. He is also quoted in a TVAnouvelles.ca piece on what the sale might mean for other Quebec restaurant chains like La Cage aux Sports and Scores as they work to reposition themselves in the market.