Event titles

Usually website visitors will view events in a list, like this:

Because the events list contains multiple events, it's important to keep your event title clear and specific. That way, anyone reading it will quickly understand what your event is about.

Choose an event title that's clear and specific. For example:

• Networking through informational interviews
  
• Avoiding plagiarism at the undergraduate level
• Succeeding in math-based exams

Sometimes, the title you're given may not be sufficiently clear or specific. For example:

• Mindful March
• Shadow collection: Chemical intimacies in the museum and archive
• Short Play Fest

These titles could mean many things – and when people aren't sure what your event actually is, they're unlikely to click on the event listing to learn more about it.

You can make the title clear and specific by adding context on what the event is or who's presenting it. For example:

• Introduction to Mindfulness
• Lecture on chemical intimacies in the museum and archive
• The Department of Theatre presents: Short Play Fest

These revised titles are easier to scan and provide more context. The reader now has a better sense of what the event is and will seek out more information if interested.