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Concordia Olympian helps kids achieve goals

The Alexandre Bilodeau Fund’s $1 million campaign will finance physically impaired children’s athletic dreams and rehabilitation
July 20, 2015
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By Guenevere Neufeld


Two-time Olympic ski champion Alexandre Bilodeau, a student at Concordia’s John Molson School of Business, recently set a new goal: to raise $1 million for therapy and rehabilitation services for children with motor and sensory impairments.

Alexandre Bilodeau with Ainsley and Alexandra Alexandre Bilodeau, pictured with Ainsley and Alexandra, says every time he visits the children at the MAB-Mackay Rehabilitation Centre he walks in “with all the humility in the world to see what they go through.” | Photo copyright Martin Girard

Through the Alexandre Bilodeau Fund for Adapted Sports, he hopes to raise the money within two years to support programs at Montreal’s MAB-Mackay Rehabilitation Centre over the next decade.

“People with disabilities need something to get their motivation going,” says Bilodeau, whose older brother Frédéric has cerebral palsy. “Sport is a great vector for that.”

These specialized programs include hydrotherapy, training for competitive athletic events, community sports activities and goal ball, a team sport created for blind athletes.

They help rehabilitate children by shifting the focus to having fun — and away from their weaknesses.

Theodora Brinckman, executive director at the MAB-Mackay Foundation, witnesses the way these programs impact not only the clients themselves but also their families. “I see the strength of the human spirit every day when I go into work,” she says.

Adapted sports The Alexandre Bilodeau Fund will help children with physical and sensory impairments access adapted sports for rehabilitation therapy. | Photo courtesy MAB-Mackay Foundation

Bilodeau’s fundraising efforts will also support hippotherapy — the adapted horseback riding program.

“Everything is geared to help the children’s motor impairments. Even after the session when they’re helping groom the horse, they’ve got individual objectives,” explains Brinckman.

As the first Canadian to achieve Olympic gold on home soil, Bilodeau understands the power behind having a goal. The fund empowers children to achieve their goals, too.

“These kids don’t have many objectives most of the time,” says Bilodeau. “To see their faces when they participate and they’re striving for their goals and they achieve them — it’s more than someone who wins the Super Bowl. It’s unbelievable and that’s the reason why I do it.”

Bilodeau’s passion for fundraising has kept him and his family involved in various causes throughout his life and career. He and his brother were ambassadors for World Cerebral Palsy Day.

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