FIFA scandal
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Posted on May 26, 2015
FIFA scandal
Earlier this week, seven top officials with FIFA, the soccer world’s governing body, were arrested and seven more were charged over racketeering, money laundering and tax evasion. Several national football associations are threatening to boycott the next World Cup, set for 2018. Sponsors are also reviewing their commitments.
Sports marketing expert Bruno Delorme can assess the impact of the FIFA scandal.
Bruno Delorme, lecturer in the Department of Marketing at the John Molson School of Business
Cell: 514-362-8033
Bruno.delorme@videotron.ca