Chocolate Chip Day

Chocolate Chip Day

Friday, May 15, is Chocolate Chip Day and people across Canada will be celebrating the humble chocolate chip cookie. Jordan LeBel, food marketing expert, can answer questions about why enjoying a food as simple as a chocolate chip cookie, or chocolate more generally, can incite such great pleasure.  

Jordan LeBel – Director, EMBA
jlebel@jmsb.concordia.ca
514-848-2424, ext. 2907
Interviews in English and French