Visual Design and Branding
Course
Description
When people interact with a brand for the first time, they experience its visual identity, from its logo to the colours and overall presentation. Through practical exercises based on real-world design tasks, this course teaches you how to work with creative briefs, identify brand messages and goals, and choose the right design elements to create recognizable, impactful visual identities that will translate across different media and platforms.
Course at a glance
Course code: CEDP 100
Format: Online
Duration: 40 hours
Language: English
Upskill your team with custom corporate training.
Key takeaways
- Apply graphic design principles to organize information and communicate a clear visual message
- Develop visual identities that reflect a defined purpose and brand strategy
- Apply typography, colour and layout principles to support effective visual communication
- Design graphics for print and digital media that meet technical and creative requirements
- Produce portfolio-quality design projects from concept development to final presentation