Date & time
1 p.m. – 2:30 p.m.
Registration is closed
Registration is closed
This event is free.
University Advancement
Online
Sports aren’t only fueled by passion and athletic ability.
What happens behind the scenes to provide an awesome in-game experience for all audiences?
Hear from these alumni who are industry professionals about the ins and outs of working in marketing for an athletic organization.
Greg Amiel, BA 15
Account Manager - Corporate Partnerships, Ottawa Sports and Entertainment Group
Derek Domingos, BSc 08
Director Premium Service, Maple Leaf Sports & Entertainment
Greg Kwizak, BA 06
Creator of the KWIZCAST podcast
Cynthia Paquin-Lepage, BA 08
Manager, Game Entertainment, Club de hockey Canadien Inc.
Michael Pohorly, BA 95
Creative Director, Vancouver Canucks Game Entertainment
Wala Amara, BA 20
Video journalist, Rogers Sports Media's Omni Television
For the last four years, he’s been busy with Ottawa Sports and Entertainment Group (OSEG) where he now manages many large corporate partner/sponsor relationships for the CFL’s Ottawa REDBLACKS and OHL’s Ottawa 67’s. Before joining the Partnerships group in fall 2019, he spent his time in OSEG’s Marketing department working closely with REDBLACKS and 67’s athletes to nurture their relationship with the community all over the city. Greg has worked with the CFL’s Montreal Alouettes helping to design and run the in-game fan experience as well as other fan-related events.
His resume is deeply tied to his events and marketing background, but in the past 5+ years Greg has found a way to fuse his passion for sports with his professional experience to kick-off a career in the sport business industry. He’s passionate about creating powerful connections with others and exercising his creativity to connect brands with teams in the most organic and engaging ways possible. For him, forging incredible sport moments and memories for others is what keeps him energized and motivated every single day.
In his current role at Maple Leaf Sports & Entertainment, Derek Domingos leads a team that manages the day-to-day relationships with Suite holders and premium clientele across multiple professional sports teams and venues in the city of Toronto.
With nearly 10 years’ experience in sales and service roles in the sports industry, Derek has seen the impact and importance that game day entertainment and overall fan experience has on a one-game ticket purchaser all the way to a multi-year contractual customer.
Greg Kwizak is a dynamic sports and entertainment executive who spent 13 years at Madison Square Garden, overseeing Event Presentation for the NY Rangers and NY Knicks.
Most recently, he served as the Senior Vice President of Event Production and Back of House Operations for MSG, the historic Beacon Theatre and the iconic Radio City Music Hall.
Greg specializes in content creation and execution, creative storytelling and strategic implementation, thoughtful and impactful fan engagement, brand marketing and strategy, and world-class productions. He is the creator and host of KWIZCAST - a weekly podcast exploring the people and stories behind live sports and entertainment production.
Cynthia Paquin-Lepage is an integral part of the Game Production group that creates magical moments with her video editing team for all the fans, whether at the Bell Centre or for those watching from home.
Cynthia is also called upon to help with the creation and implementation of sponsored content such as in-game promotions, on-ice entertainment as well as social media content. With over 15 years of experience in production, Cynthia turns ideas into reality all the while creating memorable moments for fans of all ages.
Michael Pohorly has worked film industry as director, producer, and assistant director on productions such as Prison Break, Hannibal, The Grey, The A-Team and in April just wrapped up shooting Turner and Hooch for Disney+ starring Josh Peck.
Last year he debuted a brand-new in-arena fan experience kicked-off by an intro video featuring zombies.
Wala Amara has always been active in the sports media atmosphere. As a student at Concordia, she served as a writer for the student independent newspaper The Link covering women's and men's basketball and soccer games.
Wala Amara has also been an active attendant of the John Molson Sports Marketing yearly conference. She has always had a strong interest in sports and continues to connect people through the love of the game whenever possible.
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