Greg Kwizak, BA 06, is a major player at “The World’s Most Famous Arena,” which is the actual registered trademark of New York’s Madison Square Garden.
As a senior vice-president at the Madison Square Garden Company, Kwizak is responsible for Event Production and Back of House Operations for all sporting events and concerts at the company’s venues, including MSG Arena, Radio City Music Hall, the Beacon Theatre and the Hulu Theater at MSG.
Prior to taking on this new role over the summer, Kwizak had served as senior vice-president of Event Presentation for the New York Rangers of the NHL and the New York Knicks of the NBA. Regarding his previous role he says, “We work in sports, but we work in entertainment and it is the fan experience.
“I work with an incredibly talented team that oversees Rangers and Knicks event presentation, and all areas of programming and day-to-day operations for in-arena activity. It all ties back to fan engagement and the experience that fans should get, when they come to a game. It’s this complex, dynamic experience that’s really set against the sport of the night. You can’t control how the team is doing, but we program every iota in and around what’s happening on the ice or on the court.”
In addition to running the scoreboard, public address system, videos and music, ads, promotions and animation, the MSG team is responsible for everything that goes into the production of special ceremonies, such as jersey-retirement nights. Kwizak is particularly proud of the work the team did prior to a game in February 2019 when he directed the celebration of the 25th anniversary of the Rangers’ 1994 Stanley Cup.
“Concordia just gave me a good foundation and supplied me the tools so that I can create,” Kwizak says. “I remember in my last year, there was a TV-production class and our teacher was Liz Miller, and we were really charged with putting together a short television show, and everybody had a role and I was a co-executive producer. “And I just got real-life experience in a good, solid studio setting and the resources were well supplied at the time.”