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Certificate in SEO Essentials & UX/UI Design Fundamentals

PROGRAM

A well-designed user experience not only allows consumers to quickly navigate and comprehend a digital product, but it also encourages them to engage, explore, and ultimately take desired actions—precisely what today's UX employers are hoping to accomplish. In our SEO Essentials & UX/UI Design Fundamentals certificate, you'll learn about visual design, brand identity, SVG creation with Adobe Illustrator, and prototyping designs with Figma. Additionally, the program will delve into the elements that boost Search Engine Optimization (SEO) and empower you with core skills that bridge design aesthetics and digital effectiveness, ensuring your web creations stand out in today's online landscape.  

By completing the courses in this certificate program, you will also gain the foundational knowledge to help you seamlessly transition into our Diploma in Graphic Design.

Your takeaways

This program is a great way to help you:

  • Create graphic user interfaces 
  • Optimize graphics for web publication
  • Learn the basic and more advanced features of Adobe Illustrator 
  • Familiarize yourself with industry-standard digital drawing tools and techniques, type and colour controls
  • Understand how web pages are crawled, indexed and ranked by search engines and create an SEO optimized website/landing page

Program courses

To obtain this certificate, students must complete the three courses below. For course descriptions, schedules and registration, click on the links of each course.

Our approach

In this program, you'll gain real-world experience by working with a seasoned pro who'll show you the ropes. More excitingly, you'll learn through hands-on projects using the very latest software. Our flexible scheduling, live instructors, and direct feedback make learning more personalized and efficient than self-guided platforms.

Who benefits most?

  • Aspiring Web Designers: Individuals aiming to build a solid foundation in web design principles and techniques.

  • Graphic Designers: Design professionals looking to expand their skill set into the realm of web design and optimization.

  • Website Owners: Those who manage personal or business websites and want to enhance their design and SEO strategies.

  • Content Creators: Bloggers, writers, and digital creators seeking to optimize their online presence through effective design and SEO. 

  • Small Business Entrepreneurs: Owners of small businesses aiming to create visually appealing and optimized images to improve the design aesthetic of their website. 

  • Marketing Enthusiasts: Marketing professionals who want to understand the synergy between design and SEO for better online campaigns.

  • Freelancers: Independent professionals looking to offer comprehensive web design services, including visual appeal and SEO, to their clients.

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