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GPCB594 - Intro to Start-Up Customer Discovery

Part of the StartupReady program

If you’re looking to build a company or develop your own side projects, understanding how to talk and empathize with customers is an essential ability. This session will provide you with the opportunity to practice this entrepreneurial skill and help you understand how it applies to many aspects of both start-up and professional life. By learning how to ask questions and truly listen for answers, you will learn how to extract powerful insights that can propel your ideas forward and bring them to life.

More information on the StartupReady program: https://www.concordia.ca/students/gradproskills/events/startupready.html


Learning Objectives



By the end of this session, you will be able to:
• identify customer segments that you can target
• plan and run effective customer discovery interviews
• extract useful insights from interviews


Leaders Information


This workshop is led by Alexandra Allen from District 3.

This workshop is not scheduled at this time.
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