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Hamid Shirdastian

Hamid Shirdastian 768

Date of entry: 2015 Winter
Expected graduation date: 2020 Winter

Current phase of study: Phase I/II (Courses)
Status: Full-time student

Research Interests: Big data, online consumer behavior, brand sentiment, modeling, social media, mobile marketing


  • MSc, Business Administration, Imam Khomeini International University University, Qazvin, Iran, 2013
  • BSc, Metallurgical and Materials Engineering, University of Tehran, Tehran, Iran, 2011

Academic and teaching experience

  • Mathematics and its Applications in Management, Allame Majlesi, Summer 2013, lecturer
  • Operations Research, Imam Khomeini International University, Fall 2012, teaching assistant

Work experience

  • Marketing and management expert, Sakht Ajand, Tehran, Iran, 2014 – 2015
  • Mathematics teacher, Farhang high school, Tehran, Iran, 2012 – 2014

Journal publications

  • Fazli, S., Shirdastian, H., & Laroche, M. (2015). Effective factors of successful cloud marketing adoption by SMEs: the case of Iran. International Journal of Business Environment
  • Shirdastian, H., & Fazli, S. (2014). Brand marketing of “made in X” based on a hybrid model combining the DEMATEL and the ANP, case study: The “made in Iran" brand. International Journal of Scientific Management and Development
  • Shirdastian, H., Towhidi, N., Allahkaram, S. R., & Cheraghi, M. S. (2013). Comparing the ranking of cobalt coating microstructures, produced by direct current through experimental studies and the analytic hierarchy process. Journal of Nano-and Electronic Physics

Conference publications

  • Shirdastian, H., & Laroche, M. (2016). Structured abstract: motivations of shopping channel preferences and purchase intention: The moderating role of involvement, Academy of Marketing Science Annual Conference, Orlando, FL
  • Shirdastian, H., Towhidi, N., Allahkaram, S. R., & Cheraghi, M. S. (2012). Ranking the cobalt coating nanostructures, produced by direct current through the analytic hierarchy process (AHP), International Conference of Nanomaterials: Application & Properties, Crimea, Ukraine

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