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Blog post

The Surgical Innovations program: a winning formula

Graduate Perspectives series
August 12, 2020
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By Catherine Pepe, MBA '20


Graduate Perspectives is a series of blogposts about the John Molson School of Business graduate programs experience from the perspective of current students and alumni.

This week, Catherine Pepe, MBA '20, shares her experience participating in the Surgical Innovations program. 

ICC, CCC or SiA - What's Right for Me?

This year, I had the pleasure of taking part in the Surgical Innovation Program, a year-long class devoted to developing innovative solutions to unmet needs in the medical sector. Innovations are developed through an entrepreneurship competition, which pushes participants to design and market new medical technologies. 

What’s interesting about this initiative is that it is truly a multidisciplinary and collaborative effort with graduate students from McGill University’s Department of Surgery, l’École de technologie supérieure (ETS), and the Department of Computer Science and Software Engineering from Concordia University’s Gina Cody School of Engineering and Computer Science and the John Molson School of Business (JMSB). Students from each partner institution come together to form cross-disciplinary teams to navigate the innovation process. A team consists of 5-6 members with at least one student from each discipline (surgery, engineering, computer science and business). On the first day of class, students indicate what specialty they would like to work in and teams are formed around the specialty (pediatrics, cardiology, general surgery, etc.). Each team is also assigned a mentor in their respective field.

When I heard about this program, I was immediately interested. Having worked as a coordinator in the Royal Victoria Hospital Emergency Department for four years, I’ve witnessed many miraculous moments, but am also aware of the shortcomings in the health care system. Equipped with enthusiasm and business knowledge acquired in the John Molson MBA, I eagerly applied to be a part of the program.

I want to mention that, while I had some exposure to the health sector before starting, this is by no means a prerequisite for being a valuable team member throughout the process. There were many computer scientists, engineers and business students with no medical knowledge whose insights were necessary to address problems in ways that medical practitioners would not have thought of. 

The program truly requires an innovative approach and flexes a comprehensive set of skills. We are taught how to brainstorm, how to filter through ideas, and how to come up with new ways to address old problems. 

The format of the class is quite unique. It runs across the Fall and Winter semesters, with each semester worth 3 credits. The Fall semester is all about observations and identifying unmet needs in the clinical setting. For this we would tour different departments in the Glen Campus of the McGill University Health Centre (aka the “superhospital” at Vendôme metro station) and observe health care workers in action. We went everywhere in the superhospital; from day clinics to operating rooms, medical floors, the ICU, and even the medical device reprocessing unit. The final deliverable is a presentation and Q&A where teams discuss the top five health care problems or needs they identified, including the decision criteria used. The Fall semester is known as the “needs assessment stage” and is characterized by a lot of observation and “soaking in” of information.

At the beginning of the Winter semester teams are expected to develop a solution that addresses the top need they identified. During this semester, our class met at different locations (from JMSB & ETS classrooms to the McGill’s Steinberg Centre for Simulation and Interactive Learning) to attend lectures, workshops and business coaching sessions delivered by engineers, clinicians, industry experts, entrepreneurs, attorneys and business faculty. The guest lecturers are great because they provide a network of resources; nearly all the guest speakers were happy to share their contact information and were available for follow-up questions or more detailed discussions in the future. Meanwhile, teams are expected to adhere to the critical path set by their Project Manager plan, build a working prototype, prepare a final technical pitch, comprehensive business plan and an elevator-style business pitch by the end of the course.

The program is similar in style to an independent study course. Rather than a typical class format where we have lectures and are tested on the material, in Surgical Innovation, the lectures are meant to give teams ample information on a given topic (such as intellectual property, regulatory approval, the medical device industry or sensor devices). While the lectures provide an abundance of information, not all of it will be pertinent to your particular project. Teams are meant to use the information in a way that will be most beneficial to them when they are designing their device. There is no testing and the grading system is focused on the final product and process rather than the class material.

Though the grading is focused on the end product, the program is still quite demanding with check-ins and milestones throughout the year. There is no blueprint to innovation, but, in my experience, it involved many long nights and early mornings meeting with experts, mentors, team members and anyone who could provide input or value towards refining our team’s device. The computer scientist on our team even had two groups of three undergrads working with her to perfect the UX (User Experience) for our device. 

The team with the best final pitch wins a 1-year start-up package with Fasken law firm (which includes incorporation and access to a lawyer) while the top three teams gain entrance into ETS’s accelerator program at CENTECH

I was incredibly lucky to be placed within a great group and I am proud to announce that my team, NURA medical, won first place!  We have chosen to incorporate and create a start-up with the vision of improving patient care and clinical efficiency by revolutionizing bolus intravenous (IV) medication preparation for pediatric patients. Bolus IV medication is administered from a syringe directly into the patient’s blood stream through a catheter (the same small needle they put in your arm when going for a blood test).  The process for preparing Bolus IV medication is complicated, requiring a lot of attention in terms of calculating and precisely measuring the right dosage. As a result, Bolus IV medication preparation is the most prone to error in the Emergency Department when compared to other forms of medication administration. The problem is exasperated with pediatric patients who require a different volume and concentration of medication based on their age and weight.

In addition to coming in first place, we also competed in the McGill Dobson Cup and made it to the final round, which took place virtually on July 27th. Unfortunately, we didn’t win the Dobson Cup, but our team was selected to be a part of McGill’s X1 Accelerator program (Summer 2020 Cohort) and ETS’s CENTECH Accelerator program (Fall 2020 Cohort). Although COVID-19 has presented our team with additional challenges, especially in terms of prototyping and brainstorming, we have been committed to furthering business development and IP protection during this period.

The three biggest things I learned through this program were:

1) the process for coming up with innovative, ‘out of the box’ solutions to persistent problems;

2) how to navigate the regulatory and legal landscapes necessary for bringing a medical device to market and;

3) what it’s like to build a tech start-up from the ground up.

These skills will remain a valuable part of my education and I am confident that I will be able to use them again in the future, whether or not I pursue a career in the medical device industry. The Surgical Innovation program has given me a new perspective on strategy and problem solving. It has also helped me perfect my pitching, marketing and leadership skills, as well as making me a more creative thinker. I learned what it is to be a valuable member on a small team attempting to solve a challenging and highly dynamic problem – one who is dedicated and enthusiastic about the project while being able to multitask and take on roles and capacities that they had previously never attempted.

I believe that anyone who is interested in entrepreneurship, innovative thinking, health care, or tech would benefit greatly from this program and I would encourage you to apply. There is a strong need for business professionals in this industry, but many are shy to apply because they do not have previous experience or technical competencies in this field. However, the reality is that the program and the industry need business students. From handling the operations to rounds of funding, project management to pitching and making your solution marketable and profitable, there is a real need for the type of business expertise developed through Surgical Innovation.

 

NURA Medical is currently hard at work perfecting their VC Pitch and IP strategy, as well as beginning discussions with licensed medical device manufacturing companies and distributors. Follow their journey through the XI Accelerator program this summer as well the latest news and developments happening at NURA Medical

For more information on the John Molson Full-time and Part-time MBA, visit our website. Then connect with a recruiter to arrange a one-to-one meeting or participate in one of our many online information sessions.

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