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Workshops & seminars

Passion, Motivation and Vision: Charting Your Path Forward


Date & time
Monday, February 8, 2021
1 p.m. – 2:30 p.m.
Cost

This event is free

Organization

Student Success Centre

Contact

FutureReady

Where

Online

FutureReady

INNOVATION & ENTREPRENEURSHIP

In the pursuit of all things in life, having a clear, tangible and magnetic future goal in front of you– vision– helps to power you along the path to that goal with greater success.

Author and researcher, Dr. Susan Reid will share her research and considerable business experience to help you see the significant link between clear, tangible market/product goals and early entrepreneurial success. Your vision can impact relationships with lead customers, access to capital and your competitive advantage.

You will leave FutureReady's Passion, Motivation and Vision workshop with an understanding of what vision is, why it is important and how to create a unique motivational environment to make your vision thrive.

Facilitator: Dr. Susan Reid

Susan E. Reid is a Professor of Marketing and Entrepreneurship at the Williams School of Business, Bishop’s University. Her teaching and research interests lie at the intersection of marketing, innovation, and entrepreneurship, with an in-depth focus on the topic of vision. Susan has published in refereed journals including: Journal of Product Innovation Management, Industrial Marketing Management, Technological Forecasting and Social Change, R&D Management, Journal of Consumer Marketing, World Development, Business History, and International Journal of Technology Marketing. Her upcoming book, written with her husband, Charles Crawford, is entitled “Entrepreneurial Vision” and is currently in press. Susan holds a Bachelor of Science degree from Queen’s University, an MBA from McGill University and a PhD from Concordia University’s John Molson School of Business.



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