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Workshops & seminars

Motivation through interaction design

Part of the MDES22 Research-Creation Show

Date & time
Monday, May 9, 2022
11 a.m. – 12 p.m.

Hosna Salimi


This event is free


Larissa Zemke


J.W. McConnell Building
1400 De Maisonneuve Blvd. W.

Wheel chair accessible


The primary purpose of this event is to walk the interested audience through designing in an effort to persuade. By combining game design elements and persuasive strategies into real-life digital applications, gamification motivates people to carry out mundane tasks. Health, productivity, education, etc., are all areas where it is used and people need additional motivation to follow through. 

Worthy of consideration is that people with different cultural backgrounds can be motivated differently. The principal investigator of this research will talk about Persian culture at this event and defines the parameters of gamification in Persian culture. Participants will be asked about how they motivate themselves and will receive gifts related to Persian culture in exchange for their participation.

This event is part of the MDES22 Research-Creation Show.

How can you participate? Attend the workshop in person (note, there is a maximum of 25 people permitted in the space).

Have questions? Send them to

Hosna Salimi

Hosna Salimi holds a bachelor's degree in computer software engineering from the Shahid Beheshti University of Iran. With professional experience in interaction design and digital arts, she is now pursuing the Master of Design program at Concordia University.

In her research, she focuses on the notion of cultural differences in gamification and persuasion. Through research-creation methodologies, she specifically examines gamification in the Persian context.

MDES22 Research-Creation Show

Consider it a large showroom of different ideas in design domains that will present, teach and inspire new ideas for you. The MDES22-research-creation show is Concordia University’s graduation show in design. In the exhibition, the students will display their designs and creations pertaining to their thesis. There will also be a series of different roundtables and workshops concerning research-creation topics. This exhibition will surely benefit the visitors who are interested in multidisciplinary design.

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