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Course Code: CEDP 210
In CEDP 110, you learned the fundamentals of graphic design, layout, typography, colour and visual identity. In this course, you'll dig a little deeper, learning about branding strategies and acquiring some of the practical tools you'll need to work in advertising and communications. Project-based sessions will help you explore the power of branding and corporate identity applied through diverse media. You'll get the opportunity to experiment with the creative process from briefing to production. All work will be computer-based and will cover an exciting array of graphic applications from logos and brochures to websites and motion graphics.

Your take-away

This course is a great way to help you:
• Identify and understand the fundamentals of branding strategies;
• Apply the practical tools needed in advertising and communications;
• Develop a critical thinking method and apply it to visual communication;
• Design visual elements to serve a specific message;
• Create visual identities;
• Design graphics for diverse media and advertising materials.

Our approach

In this course, you'll gain real-world knowledge, experience and insights through lectures from experienced pros who'll show you the ropes. More excitingly, you'll learn through hands-on projects using the most powerful equipment and the very latest software. You can't get skills like this on YouTube.

Who benefits the most?

• Students who completed CEDP 110 and want to continue their studies.
• Anyone who wants to learn the fundamentals of desktop publishing.
• Students who want to work in advertising, animation, graphic design, illustration, printmaking, page layout and digital publication.
• Anyone interested in updating their professional portfolio with the latest design trends.
• Students looking onward to an academic path in design.
• Employees in marketing, communications or sales who want to refresh their skills or are open new horizons.
• Small business owners or association members who manage their own communications.
• Exhibition designers, fine artists, interior designers, landscape architects, multimedia specialists, photographers and UX designers could also greatly benefit from courses in this program.

Concordia CCE Loyalty Discount

All students who meet at least one of the following conditions, will receive a 10% discount on their CCE course or workshop tuition fees:

1)   Have completed a CCE, Undergraduate or Graduate course at Concordia University in a prior academic term;

2)   Have completed a language proficiency test (IELTS) at CCE;

3)   Have completed a CCE Professional Development Seminar/Workshop.

This discount is based on the information maintained in the Concordia University student information system.

NOTE: This discount does not apply to a language proficiency test enrollment (IELTS) nor to application fees for admission to a CCE program of study.



Prerequisite courses

Code Title

Interested in the above mentioned course? Take it on its own or as part of the following programs:

Diploma in Graphic Applications in Desktop Publishing - Full-timePart-time

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