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- School of Extended Learning
- Credit courses and certificates
- Business-related courses
Business-related courses
If you are 21 or older and aiming to upgrade or develop your business skills, or plan and execute your own business venture, enrol now for the School of Extended Learning’s in-class and/or online courses in: Entrepreneurship | Business Practices | Human Resources | Marketing
Entrepreneurship courses
SEL 150 Entrepreneurship: The Fundamentals (3 credits*)
| Prerequisite required: None This course provides an overview of starting and managing a new business. The course focuses on concept development, the uncontrollables that can impact the nascent concept and an introduction to the specific business functions and strategies related to marketing, finance, accounting, management and human resources |
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SEL 160 Entrepreneurship: Management of a New Business (3 credits*)
| Prerequisite required: SEL 150 This course introduces students to basic entrepreneurship skills. Students learn how to recognize and approach opportunity, and to assess feasibility and potential of the idea. They assemble the necessary business and financial resources to launch, organize, manage, and grow a new business profitably, respond to obstacles and change, and employ harvesting, replication and exit strategies. The course also explores the dynamics of family business, buying into a going concern and franchise opportunities. |
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SEL 170 Entrepreneurship: Strategies and Practice (3 credits*)
| Prerequisite required: SEL 160 This course focuses on the development of strategies for entrepreneurial ventures, building on concepts covered in previous courses. Strong emphasis is placed on tactical application. Case studies and live company analyses are employed liberally, examining successful business practices for both new companies and recent start-ups. |
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SEL 180 Entrepreneurship: Creating A Business Plan (3 credits*)
| Prerequisite required: SEL 170 In this course, students develop a written business plan for an existing or proposed new business, ultimately proposing the completed plan to an expert panel. It is expected that the student has a new business concept in mind at the start of the course, as this concept forms the basis of the business plan and the work to be completed throughout the term. |
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Business courses
SEL 151 Business Practices: The Fundamentals (3 credits*)
| Prerequisite required: None This course provides an introductory overview of the business organization, focusing on both internal issues such as the structure of business, its principal functions and activities, and social and ethical concerns, as well as external issues, such as the economic, technological, and competitive landscapes and how these influence decision-making. |
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SEL 152 Business Practices: Financial Accounting (3 credits*)
| Prerequisite required: None This course develops a foundational understanding of basic accounting principles and statements, considering the role of accounting information as it relates to decision-making. Students develop competencies in journal entry processing and in the preparation and interpretation of income statements, balance sheets, and statements of changes in owners’ equity. |
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SEL 153 Business Practices: Statistics (3 credits*)
| Prerequisite required: None This course focuses on applications for quantitative analysis of data that can be employed in support of managerial decision-making. Focal points of the course include displaying and describing categorical and quantitative data, randomness and probability, sampling distributions, and hypothesis testing. |
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SEL 161 Business Practices: The Law (3 credits*)
| Prerequisite required: SEL 151 This course focuses on the general and emerging legal principles that apply to business in Quebec and Canada. Competencies are developed in identifying and analyzing those legal issues that are pertinent to day-to-day business transactions and relationships. |
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SEL 162 Business Practices: Finance (3 credits*)
| Prerequisite required: SEL 152 This course focuses on the environment of financial management, the valuation of financial assets, long-term investment decisions, capital structure, dividend policy, and working capital management. The fundamental issue examined is how to best allocate financial resources while respecting budget constraints. |
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Human resources courses
SEL 154 Human Resources Practices: The Fundamentals (3 credits*)
| Prerequisite required: None This course examines the theory and practical application of personnel management. Topics to be discussed include recruitment, staff selection, orientation and training, wage and salary administration, and benefits management. |
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SEL 155 Human Resources Practices: Group Dynamics (3 credits*)
| Prerequisite required: None This course explores and analyzes behavioural characteristics within organizations. Competencies are developed in identifying work group and intergroup behaviour, and in developing strategies designed to maximize organizational effectiveness. |
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SEL 156 Human Resources Practices: Cross Cultural Management (3 credits*)
| Prerequisite required: None This course seeks to provide tools which are necessary to (a) understand the many cultural dimensions that face global managers, (b) manage a diverse work environment, (c) integrate within a foreign work setting, (d) communicate with foreign business partners and associates effectively and with sensitivity, and (e) successfully navigate culture shock and the related stress upon returning home. |
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SEL 164 Human Resources Practices: Recruitment and Selection (3 credits*)
| Prerequisite required: SEL 154 This course focuses on methods of locating qualified candidates, employing appropriate recruitment channels, and improving the overall efficacy of the recruitment process. Competencies are built by examining such aspects as an aging workforce, increased competition for available labour, dynamic environmental conditions and the demand for qualified candidates exceeding supply. Further understanding is developed because the selection of an inappropriate candidate to fill a position is both a costly and time-consuming proposition. |
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SEL 165 Human Resources Practices: The Law (3 credits*)
| Prerequisite required: SEL 154 This course provides an opportunity for the student to acquire knowledge of and skills in the applicability of relevant and emerging legislation to the Canadian and Quebec work setting. Aspects such as a non-discriminatory work environment, providing a safe and secure workplace, protecting privacy, and ensuring general compliance with legislation that pertains to the workplace are examined. |
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SEL 166 Human Resources Practices: Organizational Health and Safety (3 credits*)
| Prerequisite required: SEL 154 This course examines challenges in the management of occupational health and safety. It focuses on relevant organizational issues, such as enforcement of current and emerging legislation, protecting workers from ergonomic hazards, complying with the latest Workplace Hazardous Materials Information System (WHMIS) standards, and managing health and safety issues from the perspective of Total Quality Management (TQM) and global competitiveness. |
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SEL 174 Human Resources Practices: Remuneration and Benefits (3 credits*)
| Prerequisite required: SEL 164 This course focuses on developing competence in both the designing and building of strategic compensation plans that are tailored to meet the specific challenges faced by individual organizations. Issues such as an aging workforce, the rising costs of labour, competition for talented workers, and legislation related to wage and salary levels are examined within the context of effective compensation plans. |
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Marketing courses
SEL 157 Marketing Practices: The Fundamentals (3 credits*)
| Prerequisite required: None This course introduces the basic concepts of marketing by focusing on the components of the marketing mix, market segmentation, and positioning. Competencies are built by examining the changing business environments, both external and internal, and developing an understanding of relevant target markets employing rapidly evolving distribution and promotional techniques. |
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SEL 167 Marketing Practices: Research (3 credits*)
| Prerequisite required: SEL 157 This course develops the ability to create a research design, develop an effective questionnaire or sampling instrument, and determine the appropriate sampling technique for different research scenarios. The course demonstrates that research must be performed to ascertain the value, accessibility, and general merits of the market(s) contemplated. |
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SEL 168 Marketing Practices: Advertising (3 credits*)
| Prerequisite required: SEL 157 This course focuses on the nature of services provided by advertising agencies, as well as those services that can be performed “in-house”. The course investigates the needs of the user of these services, the needs of the provider, and the needs of society in economic, ethical, and legal terms. A strategic focus permeates this course, emphasizing the communication process and the role of advertising, how advertising integrates with other marketing strategy elements, and how to employ both the classic and emerging tools associated with communicating an organization’s message. |
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SEL 169 Marketing Practices: Global Strategies (3 credits*)
| Prerequisite required: SEL 157 This course examines globalization and its impact on decision-making from a strategic marketing perspective. To this end, the course addresses the global marketing environment, the manner in which organizations approach global markets, and the global marketing mix. |
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SEL 177 Marketing Practices: The Consumer (3 credits*)
| Prerequisite required: SEL 167 The focal point of this course is consumer decision-making. Borrowing from psychology, sociology, and anthropology, the course examines how and why consumers buy. Through the study of, among other things, the cultural, social, and attitudinal factors and their influence on consumer decision-making, current and aspiring marketing professionals gain insight on how to more effectively reach their intended market. |
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SEL 178 Marketing Practices: Strategies and Practice (3 credits*)
| Prerequisite required: SEL 168 This is the capstone course of the Marketing Practices certificate, dedicated to the student with the foundational knowledge of marketing. The course focuses on cutting-edge strategy development and marketing planning, building on concepts already addressed in previous courses. Strong emphasis is placed on hands-on, tactical application. Case studies and live company analyses are employed liberally. |
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* The credits earned in these courses are complementary university credits and therefore, cannot be transferred to a degree or faculty certificate program including those within the John Molson School of Business.
Enrol now!
- How to enrol for credit courses in 2 easy steps
- Class schedule - Note: Set the Faculty/Department to “School of Extended Learning
- Tuition and fees
News & Events
University is Possible bursary
- The School of Extended Learning offers three University is Possible bursaries during each of the Fall, Winter and Summer sessions. Application form
We have your course bursary
- The Centre for Continuing Education offers four We have your course bursaries during each of the Fall, Winter and Summer sessions
Contact us
Phone: 514-848-2424 ext.4320
Email: extendedlearning@concordia.ca
Location:
La Tour du Faubourg
1600 Ste-Catherine St. W.
