Michael Joffe leads a global creative product incubation and strategy team at Google.
Based in New York, he serves as a key advisor to c-level executives and their partners to understand and solve their toughest strategic marketing challenges.
He has extensive experience working with consumer brands small and large, addressing topics such as content strategy, planning and measurement. Michael has been named one of the top creatives globally by Business Insider and featured as 30 under 30 by Marketing Magazine. He is a former Cannes Lions juror in the Branded Content Category and is a current committee member of the Advertising Research Foundation's creative council.